Our
Story.
What you wear should never feel like a decision — it should feel like you.
Peggy was never meant to be just another clothing brand.
What you wear should never feel like a decision — it should feel like you.
It began with something far deeper than fashion. Not trends. Not noise. Clothing had become complicated — overwrought with choice and expectation.
Peggy was born from a desire to strip all of that away. To build something that fits your life quietly, effortlessly, and honestly. This is the story of how that belief became a brand — and how a brand became a family.
Built by two people who chose this.
Agarwal
Abhinav's journey with textiles runs deep — rooted in his family's legacy. What began as learning the nuances of fabric, production, and operations became something far more personal when he stepped into his father's place in 2020.
I stepped in — not just to manage it, but to understand it from the ground up.
For years, he lived inside the process — factories, fabrics, fittings, finishes. He saw what works, what lasts, and what truly feels good to wear. And more importantly, he understood what was missing.
Clothing had become complicated. That is when Peggy started taking shape.
Sharma
Simran joined this journey driven by instinct more than convention. While pursuing a degree in computer science, she realised her true calling lay elsewhere — in design, textiles, and building something meaningful from the ground up.
She chose to step away from the expected path — to create something real.
While Abhinav explores global fashion movements, Simran translates that vision into reality — overseeing design development, backend operations, and brand aesthetics. Together they balance perspective with precision.
They may be young. But their experience, exposure, and intent go far beyond age.
We tested our ideas the real way.
People did not just buy from us — they stayed with us, asked for us, and waited for us.
Before launching online, Peggy went face-to-face. Through exhibitions across India's finest malls, they met thousands of customers. Saw real reactions. Felt real preferences. Built real relationships.
The response was overwhelming. That trust is why Peggy exists today.
What we build. How we build it.
Clothes should not demand your attention. They should support your life.
Not just a team — a family.
Peggy is not built by two people alone. It is built by a family of artisans, karigars, and craftspeople who show up every day with skill, intention, and pride.
Peggy means freedom.
It was always about one thing.
- ✦Freedom to wear what you want.
- ✦Freedom to feel like yourself.
- ✦Freedom from overthinking.
The world will always expect something from you — but your clothes should not.
This is not just about fashion. This is about ease, confidence, and identity.
We are here to make sure that every time you get dressed,
you do not just look good — you feel right.
And when you wear Peggy,
you do not just wear a brand —
you become a part of it.
Welcome
to Peggy.
The story continues with you.